{'It’s like they’ve erupted out of someone’s subconscious': how horror has come to dominate contemporary film venues.
The biggest surprise the cinema world has experienced in 2025? The resurgence of horror as a dominant force at the UK box office.
As a category, it has notably outperformed previous years with a 22% rise compared to last year for the UK and Ireland film earnings: £83,766,086 in 2025, versus £68.6 million last year.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” says a cinema revenue expert.
The major successes of the year – a recent horror title (£11.4m), Sinners (£16.2m), the latest Conjuring installment (£14.98 million) and the sequel to a classic (£15.54 million) – have all stayed in the multiplexes and in the audience's minds.
Although much of the industry commentary highlights the singular brilliance of prominent auteurs, their triumphs suggest something changing between viewers and the genre.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” says a film distribution executive.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But apart from aesthetic quality, the steady demand of horror movies this year indicates they are giving audiences something that’s greatly desired: emotional release.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” notes a horror podcast host.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” says a respected writer of classic monster stories.
Amid a global headlines featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, witches, zombies and vengeful spirits connect in new ways with filmg oers.
“Some research suggests vampire film popularity correlates with financial downturns,” states an actress from a successful fright film.
“It’s the idea that capitalism sucks the life out of people.”
Historically, public discord has always impacted scary movies.
Analysts highlight the surge of German expressionism after the WWI and the unstable environment of the 1920s Europe, with features such as The Cabinet of Dr Caligari and the iconic vampire tale.
Later occurred the Great Depression era and Universal Studios’ Frankenstein and The Wolfman.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” notes a commentator.
“So it reflects a lot of anxieties around immigration.”
The boogeyman of border issues shaped the recently released folk horror a recent film title.
The filmmaker elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Arguably, the modern period of acclaimed, socially switched-on horror commenced with a clever critique launched a year after a divisive leadership period.
It sparked a new wave of innovative filmmakers, including several notable names.
“That period was incredibly stimulating,” comments a creator whose film about a deadly unborn child was one of the period's key works.
“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”
This creator, now penning a fresh horror script, notes: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a revival of the genre’s less celebrated output.
Recently, a independent theater opened in the capital, showing underground films such as The Greasy Strangler, a classic adaptation and the 1989 remake of the expressionist icon.
The re-appreciation of this “gritty and loud” genre is, according to the venue creator, a straightforward answer to the algorithmic content churned out at the theaters.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he explains.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Fright flicks continue to disrupt conventions.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.
In addition to the re-emergence of the insane researcher motif – with two adaptations of a literary masterpiece upcoming – he forecasts we will see fright features in 2026 and 2027 reacting to our present fears: about artificial intelligence control in the coming decades and “vampires living in the Trump tower”.
At the same time, “Jesus horror” The Carpenter’s Son – which depicts the events of Mary and Joseph’s struggles after the messiah's arrival, and stars well-known actors as the divine couple – is scheduled to debut in the coming months, and will definitely send a ripple through the Christian right in the United States.</